According to Japanese major auto vehicle makers’ plans, all thier production in BRICs (Brazil, Russia, India and China) will exceed amount of production in North America in 2011.
Recently, Japanese companies cannot plan thier sales management without overseas, especially developing countries like BRICs.
They are in the spotlight for thier explanation of new market, a lot of potencial customers there. As I wrote in my previous entry, they never regards Japan as good market to sell their vehicles due to the decreasing thier sales.
In Brazil market, Toyota is planning to sell thier “EFC (Entry Family Car)” in the future. It is low priced car about 800,000 to 900,000Yen ($7,500 to $8,400) that they have never sold in order customers who has never bought and owned their car can get. With regards Corolla would be sold for 3,000,000 to 3,500,000Yen in Brazil, that EFC will not be big but compact vehicle.
Not only Toyota but also Nissan, Honda, Mazda, Mitsubishi etc. plan to thier original manufacture plan in BRICs. It is very exciting for me that we will be able to meet Japanese-Brazilian, Japanese-Russian, Japanese-Indian and Japanese-Chinese car soon!!

Technorati Tags: BRICs, Brazil, Russia, India, China, EFC, Entry Family Car

Happy New Year everyone!!

“Happy New Year”
it become Greetingfor annual event.
How do you all spend New Year in your country?

it is important and traditional than Christmas, not only Japan but also any other far east countries.

we will introduce one of the traditional we normally do then.
named “Kagami-mochi”, means rice cake with Orange on the top.
it is said that Kagami-mochi was given to the God when Boys go for the war and Girls have good health for a gift long time ago.

since then, it is custom of New Year to pray health at the begining year.
after New Year passed by, we will cut and eat them so that we can get good luck for 1 year, named “Kagami-Biraki”

we hope we introduce our custom of New Year annually 

Technorati Tags: Happy, New Year, Greeting, annual event, spend, traditional, far east countries, “Kagami-mochi”, custom